What 4Property could do for Hooke & MacDonald.

4Property – Terms & Conditions of Service (2026)

1. Definitions

In these Terms & Conditions (“Terms”):

1.1 “4Property”, “we”, “us”, “our” means 4Property (trading name of [Legal Entity], registered in Ireland, company number [●]).

1.2 “Client”, “you”, “your” means the company or individual purchasing services from 4Property.

1.3 “Services” means any services supplied by 4Property, including (but not limited to): Web design and development (4Sites), Hosting and maintenance, Digital marketing (4Market), Automation and lead nurturing (4Nurture), AI enquiry tools (4AI), Online valuation tools (4Val), Automated social media reel creation and related services (4Reels), Online bidding tools (4Bids), Acquaint CRM setup, configuration and resale, iPPi access and related consultancy.

1.4 “Proposal” means the written or electronic document issued by 4Property setting out the scope of work, deliverables, timeframe and pricing for specific Services.

1.5 “Agreement” means the contract between 4Property and the Client consisting of these Terms and the applicable Proposal(s), once accepted by the Client in accordance with clause 2.

1.6 “Third-Party Services” means services provided by external suppliers including, but not limited to, hosting providers (e.g. DreamHost, Cloudflare), Acquaint CRM (software provided by Bright Logic Limited), Go High Level (used for 4Nurture and potentially in connection with 4Reels), domain registrars, email service providers, Google, Meta (Facebook/Instagram) and other software or tools used in delivering the Services.

1.7 “Acquaint CRM” means the property CRM software and related services provided by Bright Logic Limited, which 4Property resells and configures for Clients but does not own or control.

1.8 “iPPi” means the property data and analytics platform owned by 4Property (or its group), which may be sold or bundled as a standalone product or as part of 4Val and other Services.

2. Basis of Agreement

2.1 These Terms apply to all Services supplied by 4Property unless otherwise agreed in writing. They should be read together with the applicable Proposal.

2.2 A binding Agreement is formed when: (a) you confirm acceptance of a Proposal by email or other written confirmation; or (b) you instruct us in writing to proceed with the Services; or (c) you pay any deposit or first monthly fee relating to the Services.

2.3 By proceeding to pay any deposit or first monthly fee, you are deemed to have accepted both the Proposal and these Terms in full.

2.4 If there is any conflict between these Terms and the Proposal, the Proposal takes precedence for that specific project.

2.5 We may update these Terms from time to time. Updated Terms will apply to new Proposals issued after the date of change.

3. Scope of Services

3.1 The scope of Services is defined in the Proposal. Any work outside that scope will be treated as additional services and may be quoted and charged separately.

3.2 Unless expressly stated in the Proposal, Services do not include: Legal, tax or regulatory advice; Detailed PSRA or GDPR compliance audits; Complex data migration beyond what is explicitly described; Copywriting beyond agreed page/content counts; On-site IT support at your premises.

3.3 For digital marketing (4Market), automation (4Nurture), 4AI, 4Val, 4Reels, 4Bids, iPPi and Acquaint CRM, all examples of campaigns, funnels, templates, reels, content and other outputs in the Proposal are illustrative. The final configuration may vary based on performance, platform changes, feed structure, third-party integrations or best practice at the time of implementation.

4. Client Responsibilities

4.1 You agree to: Provide all necessary information, content, branding assets, access credentials and approvals in a timely manner. Ensure all content you supply complies with applicable laws and regulations, including the PSRA Code of Practice, GDPR and advertising standards. Ensure that property details (including BER ratings, prices, descriptions and licensing details) are accurate and up to date. Obtain any necessary consents, licences or permissions for third-party materials you provide.

4.2 Where 4Property provides template content, example wording or sample disclaimers, you remain responsible for ensuring that such content is appropriate for your business and compliant with your PSRA, legal, regulatory and professional obligations.

4.3 4Reels content, copyright and media rights: Where 4Property provides 4Reels or any related automated video, reel or social content service, you acknowledge and agree that: You are solely responsible for ensuring that you own, control or have obtained all necessary rights, licences, permissions and consents to use such content. You are solely responsible for ensuring that any music, soundtrack, audio clip, image, video or other media used in 4Reels does not infringe the intellectual property rights of any third party. 4Property does not verify, police or guarantee that any content supplied by you is copyright-cleared, licensed or otherwise lawful to use. You will indemnify and hold harmless 4Property against any claims arising out of content supplied, approved or requested by you for use in 4Reels.

4.4 You are responsible for the security of your own systems, passwords, staff access and local devices.

4.5 It is the Client’s ongoing responsibility to ensure that all key aspects of their website and connected tools are working correctly. We strongly recommend that you test all enquiry emails, forms and connected systems at least once per month. Any issues must be reported without delay by email to [email protected].

5. Fees, Invoicing & Payment

5.1 All prices are exclusive of VAT, which will be added at the applicable rate.

5.2 Project / setup fees are typically invoiced as: 50% deposit on acceptance of the Proposal; 50% on substantial completion / pre-launch.

5.3 Ongoing monthly fees are invoiced monthly in advance and payable by direct debit or bank transfer, unless otherwise agreed.

5.4 Payment terms are 14 days from invoice date unless otherwise agreed in writing.

5.5 If any amount is not paid by the due date, we may: Suspend or limit some or all Services until payment is received; Charge interest on overdue amounts at the standard statutory rate in Ireland; and/or Recover reasonable costs of chasing payment.

5.6 Discounts only apply where all related Services remain active and paid. If a component is cancelled or downgraded, we reserve the right to revert pricing to the applicable standard rate.

6. Timelines & Delays

6.1 We will use reasonable endeavours to meet any timelines agreed in the Proposal, but dates are estimates, not guarantees.

6.2 If you are delayed in providing content, approvals, access or input, this may delay delivery. We are not responsible for delays caused by Client actions or inaction, Third-Party Services, or factors outside our reasonable control.

6.3 If a project becomes inactive for more than 60 days due to lack of Client input, we reserve the right to invoice for work completed to date and/or re-quote or reschedule the remaining work when you are ready to proceed.

7. Hosting, Third-Party & Platform Services

7.1 For hosting and infrastructure, 4Property may use third-party providers such as DreamHost, Cloudflare and other reputable suppliers.

7.2 4Property resells and configures Acquaint CRM for Clients. The underlying software, hosting and infrastructure for Acquaint CRM is operated and controlled by Bright Logic Limited in the UK.

7.3 Whilst we only work with providers that offer strong uptime and reliability, no hosting or software provider can guarantee 100% uptime. Scheduled maintenance, unexpected outages or network issues may occur.

7.4 4Property will not be liable for: Downtime or service interruptions caused by hosting providers, domain registrars, DNS, Cloudflare, Acquaint CRM, iPPi data providers or other Third-Party Services; Portal or platform issues that affect feeds, uploads, ads or reporting; Changes made by the Client, their staff or other suppliers; Force majeure events.

8. Performance

8.1 Digital marketing, automation, valuation tools, AI, automated reel generation, online bidding, iPPi and Acquaint CRM all involve external factors including competition, market conditions, platform algorithms, portal behaviour, feed quality, user behaviour, third-party integrations, social media platform rules and economic conditions.

8.2 While we work to best practice and will use reasonable skill and care, 4Property does not guarantee: A specific number of leads, enquiries, valuations, bids, instructions, sales, views, reach, impressions, engagement or social media performance; Particular search engine rankings; Specific cost-per-lead, cost-per-click or ROI metrics; Continuity or availability of any Third-Party Service, social platform or portal.

9. Data Protection & GDPR

9.1 Both parties agree to comply with applicable data protection laws, including the EU/UK GDPR where relevant.

9.2 In most cases: You are the Data Controller for personal data collected via your website, 4Val, 4AI, 4Reels, 4Nurture, 4Market campaigns, 4Bids, Acquaint CRM, and iPPi exports; 4Property acts as a Data Processor, processing personal data on your behalf for the purpose of delivering the Services.

9.3 We will: Process personal data only on your documented instructions; Implement reasonable technical and organisational measures to protect personal data; Ensure staff handling personal data are bound by confidentiality obligations.

9.4 You are responsible for: Ensuring you have a valid legal basis for processing personal data; Providing appropriate privacy notices on your website, portals and communications; Configuring your own systems in line with GDPR.

9.5 If you require a formal Data Processing Agreement (DPA), we can supply one on request or sign your standard DPA, subject to review.

10. Intellectual Property

10.1 Upon full payment of all project fees, you receive a non-exclusive licence to use the final website design, templates and page layouts for your own business. 4Property retains ownership of any underlying frameworks, libraries, internal tools, templates and know-how.

10.2 You retain ownership of all text, images, logos and branding you provide to us.

10.3 For 4Nurture, 4AI, 4Val, 4Reels, 4Bids, iPPi and other software-based solutions, you receive access rights under a subscription model; you do not acquire ownership of the software or platforms themselves. Acquaint CRM remains the intellectual property of Bright Logic Limited.

11. Confidentiality

11.1 Both parties agree to keep confidential all non-public business, technical or commercial information obtained from the other party in connection with the Agreement.

12. Support & Maintenance

12.1 The Proposal will set out the level of ongoing support included. Work outside the included support scope may be chargeable at our then-current rates. All support queries must be reported by email to [email protected].

13. Term & Termination

13.1 Ongoing Services continue on a rolling monthly basis, subject to any minimum term specified. Either party may terminate ongoing Services: (a) By giving 30 days’ written notice after any minimum term; or (b) Immediately, if the other party commits a material breach and fails to remedy it within 30 days of written notice; or (c) Immediately, if the other party becomes insolvent.

13.2 On termination: All unpaid invoices become immediately due; Access to hosted systems and tools may be withdrawn once outstanding balances are settled; We can provide a reasonable export of your core data upon request, subject to any platform limitations and reasonable charges.

14. Limitation of Liability

14.1 Nothing in these Terms limits or excludes liability for death or personal injury caused by negligence, fraud, or any other liability that cannot be limited under Irish law.

14.2 To the fullest extent permitted by law, 4Property shall not be liable for: Loss of profits, revenue, business, goodwill or anticipated savings; Loss of leads, enquiries, valuations, bids, publishing opportunities or other marketing outcomes; Any indirect or consequential loss.

14.3 4Property’s total aggregate liability arising out of or in connection with the Agreement shall be limited to the total fees paid by you to 4Property in the 12 months immediately preceding the event giving rise to the claim.

15. Indemnity

15.1 You agree to indemnify and hold harmless 4Property against any claims, losses, damages, costs or expenses arising from: Content, data or materials supplied by you; Your breach of these Terms or applicable law; Any misuse of the Services by you or your staff.

16. Force Majeure

16.1 Neither party shall be liable for any delay or failure to perform obligations under the Agreement if such delay or failure is due to events beyond their reasonable control.

17. Non-Solicitation

17.1 During the term of the Agreement and for 12 months afterwards, you agree not to knowingly solicit for employment any key 4Property staff who have been directly involved in delivering the Services, without our prior written consent.

18. Governing Law & Jurisdiction

18.1 These Terms and the Agreement are governed by the laws of Ireland. The parties agree to submit to the exclusive jurisdiction of the Irish courts in relation to any dispute arising out of or in connection with the Agreement.

19. General

19.1 If any provision of these Terms is held to be invalid or unenforceable, the remaining provisions shall continue in full force and effect. 19.2 You may not assign or transfer your rights or obligations under the Agreement without our prior written consent. We may assign or subcontract parts of the Services to trusted partners, provided this does not reduce the level of service to you. 19.3 Any notices under the Agreement shall be in writing and sent by email or post to the contact details provided.